Transactional Email

What is Transactional Email?

– Also known as push email, triggered by recipient action. – Different from marketing emails. – Includes personalized emails, often confirming online connections or subscriptions.

Examples of Transactional Email

01

Double Opt-in Email

– Verify new signers' addresses to ensure legitimacy. – Maintains email list quality, avoids spam. – Includes address verification link with a timeline for verification.

02

Account Creation Email

– Welcomes new users and provides initial information. – Outlines special features, discounts, and offers.

03

Order Confirmation Email

– Updates recipient on successful events. – Builds trust and brand credibility. – Sends confirmation after purchases or event sign-ups.

04

Account Notification Email

– Informs about account activity, recommends password change if unauthorized access. – Apologizes for any inconvenience caused.

05

Email Delivery Notifications

– Informs customers about shipped orders. – Includes shipment tracking information.