Mastering Re-Engagement Email for Customer Retention

What is Re-Engagement Email?

– Building a proactive system to reconnect with disengaged customers. – Re-engagement emails as a cost-effective marketing strategy.

Best Re-Engagement Email Examples

01

Blue Apron: “Come back for these exclusive recipes.” 

Showcase of delicious recipes instead of immediate subscription requests.

02

Laura Belgray: “Are we over….” 

Humorous and friendly approach with gentle persuasion.

03

FabFitFun: “This will perk you up ;).” 

Allure of new perks and a limited-time offer for a complimentary bundle.

04

Moe’s Southwest Grill: “Just checking in….” 

Friendly "check-in" design, treating customers like old friends.

05

Express: 

Here’s free shipping to get what’s in your cart!

06

Kickstarter: 

The power of updates.